Paris Olympics & Paralympics 2024
Roles: Art Direction, Production Design, Project Management
Our team was responsible for handling all content that launch on platform for the Paris Olympics and Paralympics. Planning started a year in advance and included coordinating across multiple stakeholders and teams such as product, live production operations, editorial strategy, and merchandising.
Over the course of the Summer Olympic Games, our small but mighty team of 5 created over 7,000+ assets, providing 24/7 coverage and live design support. As Art Director I created and reviewed team-members designs of these assets, ensuring consistency and the highest visual quality across the Peacock TV platform.
Most recently, we won a Sports Emmy® for Outstanding Interactive Experience Games of the XXXIII Olympiad.
Image Editing & Production
Our team utilized templates with visual designs assigned by sports and content type to produce high quantities of assets without compromising consistency. Our assets serviced over 100 streams daily across all events. In addition to main feeds, we also supported NBC and USA coverage, GoldZone, and Multiview feeds that all required their own custom designs.
Initial Images
End result
Olympic Assets In-Situ Across Devices
2.51M
Added Paid Subs
The Final Numbers:
17 BILLION
Minutes Streamed on Peacock
75%
RATING INCREASE